Media Advisory: Household Of Girl Killed By Impaired Driver To Be part of MADD Canada In Pink Deer To Launch Nationwide Sober Driving Vacation Marketing campaign

Article content material

OAKVILLE, Ontario, Oct. 28, 2021 (GLOBE NEWSWIRE) — The household of Chloe Kaniusis, who was killed in an impaired driving crash in 2014, will likely be joined by Pink Deer Mayor Ken Johnston and representatives from Pink Deer RCMP, Hearth Companies and Emergency Medical Companies on November 1 ^st to launch MADD Canada’s nationwide Undertaking Pink Ribbon marketing campaign to advertise sober driving in the course of the vacation season.

Chloe and her mom, Brenda Brown, had been returning residence from a Christmas purchasing journey in Pink Deer on November 21, 2014 when an impaired driver hit their car. Chloe died immediately. Brenda was pinned contained in the wreckage for 3 hours, her beloved daughter simply out of her attain. A mom of two younger sons, a spouse, a daughter – Chloe was simply 30 years outdated when she was taken so horribly and so tragically from her heartbroken household.

Article content material

This yr’s Undertaking Pink Ribbon marketing campaign supplies honour Chloe’s reminiscence.

With the vacation season being one of many busiest instances on most social calendars, Undertaking Pink Ribbon reminds Canadians in regards to the significance of all the time driving sober, or planning forward for a sober trip residence if alcohol, hashish or different medicine are being consumed.

Media are invited to attend the nationwide launch occasion:
Date & Time:	Monday, November 1, 2021 at 11 a.m.
Location:	RCMP North Pink Deer Detachment – 6592 58 Avenue, Pink Deer, Alberta
Visitor Audio system:	Brenda Brown, Mom of Chloe Kaniusis and MADD Pink Deer Vice-President
	Pink Deer Mayor Ken Johnston
	Sgt. Michael Zufferli, Pink Deer RCMP Visitors Companies
	Platoon Chief Kevin Bettesworth, Pink Deer Emergency Companies
	Stephanie Theede, Vice-President of Human Assets, KAG Canada
	Jaymie-Lyne Hancock, MADD Canada Nationwide President
Photograph Alternatives:	Conventional crimson ribbon reducing, and tying of crimson ribbons on police autos.
	At 3 p.m., MADD Canada representatives will be part of police for a particular sobriety checkpoint.
Security Protocols:	To maintain the occasion as secure as potential, all members and attendees should have obtained two COVID-19 vaccinations (the second being a minimal of two weeks in the past), and produce proof of vaccination. Kids underneath 12 are exempt. As well as, correct distancing protocols will likely be adopted and masks will likely be required.

Article content material

Undertaking Pink Ribbon runs from November 1, 2021 to January 3, 2022. All through the marketing campaign, MADD Canada volunteers in communities throughout Canada distribute 1000’s of crimson ribbons and crimson ribbon automotive decals to the public to show as a logo of their dedication to all the time drive sober. The ribbons additionally function a strong tribute to the 1000’s of Canadians killed and injured in crashes involving alcohol and/or medicine annually.

MADD Canada thanks its 2021 Undertaking Pink Ribbon sponsors for his or her beneficiant assist: Irving Oil, KAG Canada, Uber, BMO Monetary Group and Economical Insurance coverage. For a full checklist of this yr’s sponsors and coin field companions, go to https://madd.ca/pages/giving/sponsors-and-donors/our-sponsors/ .

To RSVP for the occasion, please contact: Deb Kelly, MADD Canada Communications Supervisor at 1-800-665-6233, ext. 240 or dkelly@madd.ca

The post Media Advisory: Household Of Girl Killed By Impaired Driver To Be part of MADD Canada In Pink Deer To Launch Nationwide Sober Driving Vacation Marketing campaign appeared first on TheBestEntrepreneurship.

source https://thebestentrepreneurship.com/media-advisory-household-of-girl-killed-by-impaired-driver-to-be-part-of-madd-canada-in-pink-deer-to-launch-nationwide-sober-driving-vacation-marketing-campaign/